Your essential promotional campaign survival checklist

Plan smarter promotions and avoid costly mistakes.

The Challenge

You've crafted the perfect campaign idea. The client loves it. But what about the execution?

Suddenly you're knee deep in:

T&C's & GDPR headaches
Prize sourcing
Winner validations
Platform builds that take weeks.
Retailer requirements changing

Sound familiar?

See how we make it happen

A note
from Neil

Agency partner of choice

We slot in seamlessly behind creative agencies, providing the tech, know-how and reliability that make their clients look great and campaigns run flawlessly.

Compliance covered

Every promotion is built to meet CAP Code and GDPR requirements, so brands can focus on impact while we handle the fine print and legalities.

Proven performance

Our campaigns don't just look good, they deliver. From entry numbers to conversion rates, we track what matters and optimise for results that count.

Trusted by the shopper agencies at the heart of the industry

Our Credentials

At Epic Activation, we're the team behind the tech

(and the troubleshooting) on some of the UK's most successful prize promotions.

Award winning

Recognised with Gold at the IPM Awards for innovation, simplicity and speed. Our technology and service set the standard for promotional excellence.

20+ years building promo campaigns

Two decades of promotional marketing expertise distilled into smart tech and hands-on support. We know what works, what doesn’t and why it matters.

GDPR compliant, security prioritised

We protect your data, reputation and customers. Our servers, systems and processes meet strict UK standards and undergo regular penetration testing.

Full 360° service from strategy to implementation

From creative concept to customer support, we offer a complete end-to-end solution. Tech, legal, fulfilment and insight, all under one roof.

Award winning

Recognised with Gold at the IPM Awards for innovation, simplicity and speed. Our technology and service set the standard for promotional excellence.

20+ years building promo campaigns

Two decades of promotional marketing expertise distilled into smart tech and hands-on support. We know what works, what doesn’t and why it matters.

GDPR compliant, security prioritised

We protect your data, reputation and customers. Our servers, systems and processes meet strict UK standards and undergo regular penetration testing.

Full 360° service from strategy to implementation

From creative concept to customer support, we offer a complete end-to-end solution. Tech, legal, fulfilment and insight, all under one roof.

Recognition

Award Winning Excellence

Recognised by UK industry for excellence in promotional marketing

What othersare saying

Epic Activation supported us in delivering our Winter promotion not only with the digital build but also by helping us maximise our reduced budget. They provided a seamless end-to-end service, including secure cash prize fulfilment, hotel sourcing, and winner travel arrangements, while ensuring all elements—from code validation to reporting—ran smoothly. Their efficient and reliable approach makes them a valuable partner for delivering promotional activity with confidence.

Emma Vanderplank

Senior Brand Manager, Brothers Cider

I would 100% recommend Epic for digital promotions involving gamification. The team are knowledgeable, ideas driven and Neil was a pleasure to work with - he went above and beyond to ensure the project was delivered on time and on budget and the support for the duration of the promotion was second to none

Grace

Senior Account Director, Twelve

You’ve done a stellar job, really pleased with the execution of the microsite

Elaine Wan

Assistant Brand Manager, Weetabix

We worked with Neil & Epic on an activation around UEFA Euro 24, which included a lot of complex and bespoke requests, and some extremely tight turnaround times. Neil & his team went above and beyond to ensure that every ask was met on time and on brief, and to ensure we were across all the detail at every stage, and we couldn't have asked for a more knowledgable and committed partner for such a tricky project. Epic Activations will be top of the list the next time a similar project comes along!

Stan Evans

Client Partner, COPA90

We have been working with Neil & Epic over the years across various projects and the output is always great! The team are friendly, knowledgable and always take campaigns to the next level.

Megan Slade

Zeal Creative

I have been working with Neil and the team for a few recent projects, and am so impressed by the work. Neil is so helpful and responsive, providing great solutions for any problem we go to him with - and the quality of the work speaks for itself. Thanks Neil and team!

Josie Herdan

Epic are a fantastic company work with. Problem solving and flexible, they are always willing to look at more creative ways to make activations happen. Couldn’t recommend them more highly especially if you are looking to get assistance and advice in a field you are not familiar with. They will walk you through step by step and no question is ever a silly one. Thanks again for all your help.

Gemma Roberts

Cloud Nine Incentives

Our Promise to you

Plan smarter promotions and avoid costly mistakes.

A Survival Checklist

Why We Built the Campaign A Survival Checklist for you.

In the wild world of campaign promotions, even the best ideas can get lost in the chaos.

Because we've seen the danger zones:

Prize logistics left to the last minute
Approval bottlenecks delaying go-live
Legal gaps risking compliance
Budgets stretched thin by scope creep
Campaigns blown off course by retailer curveballs

Whether you're deep in the jungle of execution, or just starting to sketch out your idea; the Campaign Survival Checklist keeps your promotion alive, on track, and ready to get results.